Legal Access Challenge

The elevator pitch vs the four minute pitch

By Martin Langan:

You’ve heard of the elevator pitch, explaining your business, product or service in the minute or so it takes your lift to take you up a few floors, well how about the four minute pitch?

Does that sound easier than the elevator pitch? Well, having tried it last Friday evening I’m not so sure. All presenters at Legal Access Challenge at Hogan Lovells in London that evening […]